Main Street Project - Changing sustainable agriculture one farmer at a time
Main Street Project

Developing a poultry-centered regenerative agriculture system that can change how food is produced around the world.

Why We’re Here

Our food and agriculture system is not working. Consumers experience declining nutritional quality and increasing health risks; agricultural workers endure long hours and low wages; rural communities are declining economically; and the environment suffers from soil depletion, chemical inputs and toxic waste.

The current structure of ownership and control of our food and agriculture system concentrates power in the hands of a select few, regards consumers merely as a source of revenue, and treats the environment as nothing more than the source of the products that capture that revenue. And we all pay the price.

We can do better. And at Main Street Project, we are. Main Street Project is developing a regenerative agriculture system that can equip farmers to solve our nation’s food crisis and has the power to change how food is produced around the world.

Who We Are

Main Street Project is a 501(c)3 nonprofit and was founded in 2005 by Niel Ritchie and Reginaldo (Regi) Haslett-Marroquin. Niel Ritchie, our CEO, has worked to change the trajectory of U.S. farm and food policy for more than 30 years. Our COO, Reginaldo (Regi) Haslett-Marroquin, has a long history of successful transnational entrepreneurial leadership, including founding the Fair Trade Federation and co-creating Peace Coffee.

Collaboration is at the heart of all we do. Our partners, past and present, include colleges and universities, agricultural research and policy institutes and agencies, sustainably focused food businesses, and organizations that support regional and rural vitality.

We have active demonstration farms in Minnesota, working with Latino and youth agripreneurs and trainees, and are developing partnerships for prototypes in other climates and ecosystems. We are committed to demonstrating that our system works and is economically, ecologically and socially viable.

What We Do

Main Street Project is developing a new agriculture system to meet some of our most profound challenges: delivering healthy, wholesome food, reducing chemical- and antibiotic-intensive farming, reversing environmental damage, and building rural prosperity.

Our poultry-centered regenerative agriculture model, made up of more than 14 symbiotically connected agricultural enterprises, includes perennial crops, grains and vegetables. This model also creates opportunities through farmer entrepreneurship for underemployed, marginalized community members to provide economic stimulation in rural communities.

Our strategy is focused on changing the current conventional system by deploying an alternative, small-scale, system that is accessible, productive  and economically viable. Our agriculture model and training will help equip next-generation farmers in solving our nation’s food crisis.

Aid Our Work

Our work is currently focused on our demonstration farms to document the viability, sustainability and scalability of our poultry-centered regenerative agriculture system. We welcome the interest and support of thought leaders, potential collaborators, organizational funders and individual donors.

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